The BriEF
The Surrey Scorchers British Basketball League team and Surrey Storm Vitality Netball Superleague teams draw capacity crowds at Surrey Sports Park. They’re at the top of their game and each needed new a website that would allow them to keep fans informed with up to the minute news and match details, book tickets, purchase merchanise and engage with the clubs.
Our Solution
We worked closely with marketing and team representatives to update each sitemap and user journey before preparing prototype designs to develop and deliver both bespoke websites.
The Result
Enhanced admin functionality and back-end logic. Increased traffic to both websites compared to the previous year and longer dwell times – Storm +42% and Scorchers +29% on primary pages. All of which added up to top scores from all involved.
